BANG BANG SPIRITS – Aagneya Advertising

Industry
ALCOHOL

Client
BANG BANG SPIRITS

Project
PRODUCT LAUNCH

As the creative partners, Aagneya helped launch two whiskey brands in the market, for the company Bang Bang Spirits. The project involved developing bottle designs, brand naming, visual identity, packaging design, and communication – both offline & online. The branding that was created was based on insights, was a result oriented approach, and opened up a lot many opportunities for the client right from visibility, PR, and many fruitful collaborations.

PACKAGING DESIGN

BOTTLE DESIGN • LABEL DESIGN • PACKAGING DEVELOPMENT

Inspired from whiskey barrel, the bottle of Bang Bang Whisky has a unique finish to it. The design compliments the label with a dedicated embossed space. The bottle is designed to have anti-slip quality, so that it does not slip away easily from the hands when the person is 4 drinks down. And, the overall rugged look, matches the strong flavour of the whiskey, synching with the story behind the product, to deliver a wholesome experience.

True to its name, the On The Rocks Whisky with its smooth texture and sun-kissed flavour, comes in a bottle inspired by the shape of an ice cube. The special gold printing on the label gives it the premium identity that it is supposed to communicate. The carton had been specially designed to stand out in the shelf.

SURROGATE

VIRTUAL CLUB WITH TANGIBLE/PHYSICAL BENEFITS

The OTR or On The Rocks Club, offers a unique membership to a virtual club (supported by a website), through which one can redeem offline benefits such as:

socializing with other members of the community
play online games
avail festive offers

purchase merchandise
get tickets to special events
receive invites to page3 parties
get free merchandise
..and more.

MERCHANDISE

LIQUOR STORE DISPLAYS

cotton bag design

t-shirt design

innovative standee designs

POS-table top design

POS-dangler design

SOCIAL MEDIA

BRAND BUILDING

VALIDATION

CLIENT TESTIMONIAL

“Aagneya has been a very crucial part of our company. Their commitment. and dedication towards the work
has been beyond our expectations. Highly commend their keen eye to detail and creativity.

– Arpit Goel, Founder